Using Organizational Values as a Planning & Accountability Tool
Program 2 - MC-SHRM General Meeting 11:45*AM-1:00PM (*Registration 11:30AM-11:45AM)
Presented by: Mike Coffey, SPHR, SHRM-SCP - Imperative
Many organizations create flowery and aspirational lists of values, emblazoning them on posters, name badges, and websites. However, there is often a disconnect between the stated values and how the organization plans and manages its operations. This disconnect leads to confusion and discontent on the part of employees, customers, and other stakeholders.
In this presentation, Mike Coffey will discuss the importance of clarifying an organization’s values and how to use them in strategic planning, product and service design, and performance management.
Participants Learning Objectives:
- Define the important relationship between company values and company culture
- Determine how to identify an organization's current values and set it's aspirational values
- Learn how to include value considerations throughout organizational planning & execution
- Discover how to meaningfully communicate values to stakeholders


Mike Coffey is an entrepreneur, human resources professional, licensed private investigator, and HR consultant. In 1999, he created Imperative to bring high quality, high tech, and high touch to the employment background screening market. Today, Imperative serves hundreds of businesses across the US and, through its PFC Caregiver Screening brand, many more private estates, family offices, and personal service agencies.
Mike has been recognized as an Entrepreneur of Excellence and has twice been named HR
Professional of the Year. Additionally, Imperative is included in the prestigious Best Places to Work lists for both Fort Worth and Texas and was named the Texas state chamber of commerce’s small business of the year. Mike maintains his certification as a Senior Professional in Human Resources (SPHR) through the HR Certification Institute. He is also a SHRM Senior Certified Professional (SHRM-SCP). Mike lives in Fort Worth with his very patient wife and they are one high-school graduation or juvenile court sentencing away from being empty nesters.
He maintains his sanity by practicing yoga and improv comedy, often unintentionally at the same time.
To Learn more about Mike Coffey, visit: https://imperativeinfo.com